Video source: http://kingtoronto.com/films-gallery
The most talked-about residential build in Toronto, KING Toronto, has entered the construction phase. The one-of-a-kind project will be bringing hundreds of residences and dozens of shops to the retail district on the city’s King Street. The buildings, encompassing 600 feet of frontage, will be built atop the four existing heritage buildings. The team behind King Toronto plans to transform the existing urban manufacturing into a vibrant and successful neighborhood through architectural diversity.
KING Toronto will be extruding upwards on a 45-degree grid to King Street to open up views and increase exposure for retail and interior spaces. This Yin and Yang of the new and the old will help create a unified purpose of combining hundreds of individual terraces that all come together to create a beautiful contoured, man-made mountain range. With each home having its own little garden in the sky, KING Toronto is bringing nature into the city in an interesting and creative way.
Images from: http://kingtoronto.com/
To showcase the living experience of KING Toronto to potential buyers and investors, Westbank marketing team partnered up with Multigraphics to produce and install the entire site’s hoarding graphics. The beautiful design consisted of:
We are extremely pleased to show you the finished photos of this behemoth of a project that our team so passionately helped bring to life. We even included some behind-the-scenes images to highlight the level of details that went into the project to ensure smooth execution.
Prior to printing, multiple site checks were conducted to ensure the measurements were precise as the architectural drawings were not as built. Once we had the correct size, we proceeded to the testing phase where we printed three different samples to select the media with the most vibrant colors.
With both measurements and testing out of the way, our production and installation team collaborated to determine the specs, finishing, and engineering required for the installation of the custom banner. Since the banner was being installed on an existing building (essentially a steel structure), the banner required custom brackets, pole pockets, aluminum pipes, and lumber to ensure it stays secure. Needless to say, the team came up with some clever engineering that helped in a smooth and secured installation.
This project also required some heavy lifting (literally and figuratively) from our shipping department. The team custom packed tools, hardware, aluminum pipes, lumber, and printed graphics into secured and custom-made crates/bundles. They were then shipped to Toronto on a flat deck truck where another local courier picked it up again for delivery to the site.
Visit our Development Signage page for more information or ask us directly on how we can help you with your project.